Finding Adventure in Alliances: My Journey with Exoticamp
There’s something beautiful about working behind the scenes of a company that sells experiences.
Not products. Not services. But raw, unfiltered moments—under open skies, around campfires,
amidst the rustling leaves and unfamiliar trails. That’s what Exoticamp does. And that’s the world I
stepped into—not as a camper, but as someone helping build the partnerships that make those
experiences even richer.
When I started my internship, I didn’t expect “strategic alliances” to be such an adventure in itself.
But every connection I tried to forge—every email I sent, every brand I explored—felt like charting a
new trail. The goal? To find brands and communities that fit. Not just for the sake of visibility, but for
shared stories, common values, and mutual growth.
I found myself researching everything from bike rental platforms and travel gear companies to
cycling clubs, stargazing communities, and wildlife enthusiasts. I wasn’t just looking for
partnerships—I was trying to imagine how a traveler’s journey could feel more complete. Could
someone rent a tent and also get a discount on premium outdoor gear? Could a weekend camp also
be a hub for a wildlife photographer meetup?
One of the first responses we got was from a travel gear brand. That small “yes” from a big name? It
felt like a breakthrough. It wasn’t just about onboarding them—it was a signal that this vision could
work. That the right partnerships really could create something greater than the sum of their parts.
Some days were spent deep in research. Others in writing proposals or reaching out to potential
partners on Instagram. And sometimes, I switched gears completely—designing Canva creatives for
Exoticamp’s upcoming summer camp for kids. It was chaotic, creative, and surprisingly fulfilling.
What this internship taught me goes beyond strategy decks or collaboration models. It taught me the
why behind what we do. It reminded me that in the world of experiences, it’s the subtle things—the
curated alliances, the thoughtful additions, the community ties—that make all the difference.
So no, I didn’t pitch tents or trek through hills. But in my own way, I feel like I helped build the
ecosystem that supports those magical moments. And for that, I’m grateful.